Foil is a thing of the past now at Q Hair and Beauty, Chichester’s salon, which has switched to an eco-friendly version of the traditional foil used in salons across the world.
Adopting ‘Paper Not Foil’ is in line with the green ethos of the multi-award-winning business which leapt at the opportunity to introduce a less wasteful and more eco-friendly product both in the Chichester salon and its branches in Donnington and Midhurst.
The world’s first re-useable and bio-degradable hair foil, ‘Paper Not Foil’ is made from industrial waste and can be re-used up to three times, reducing salon waste and salon costs.
The product is already proving its worth and effectiveness at Q and general manager Kain Lawrence is delighted that it fits in so well with the salon’s aim to be as eco-friendly as possible in every respect.
“We use over 20,000 feet of foil every month and although we were aware this was not good for the planet, without a workable alternative we simply had no choice.
“The existing foil we were using, as in most salons, can’t be re-used as the process to ensure it is clean and smooth ready for the next guest is just not possible.
“We like to ‘go green’ wherever we can so we decided to give it a trial and the result was an overwhelming yes. We tried and tested it – and it works. We used the paper three times in total, first using it brand-new, then cleaned and used twice more.
“A simple rinse or run in the washing machine on a gentle wash was all they needed.
“For us, that means saving a whopping 236,000 feet of foil from landfill every year. That is enough square feet of foil to completely cover the entire pitch at Wembley Stadium.”
“We’re delighted to have adopted a product which is so good for the planet but also performs so well and actually cuts our costs.”
For more information visit: qhairandbeauty.co.uk