A RESCUE dog from a local charity has become the face of a new advertising campaign.
The Labrador Patterdale cross named Milo has been crowned the winner of Linden Homes’ Graylingwell Park ‘Star of the Show Home Competition’.
Milo is a rescue dog from the RSPCA Sussex Chichester and district branch, Mount Noddy.
Milo now lives in his forever home with his owners, Heidi, her husband, Pat, and their son.
Heidi said: “We got the adorable Milo from Mount Noddy rescue centre five months ago.
“He is now a fully-grown Labrador Patterdale cross aged 15 months but looks like a young lab puppy! He has filled our home with love and fun and makes our hearts melt.
“Milo filled a huge void after the loss of our beloved Hollie. He is a blessing and gets attention wherever we go because he is so cute!
“He loves to snuggle on the sofa, play with the cats and truly brings our home alive.
“It’s absolutely wonderful that Milo was chosen as the winner of the competition, we are so pleased!”
In addition to receiving some tasty treats, Milo was treated to a photoshoot at Graylingwell Park, where he posed for the camera in style.
His pictures will be used as part of Linden Homes’ new advertising campaign for Graylingwell Park and will appear in leaflets, adverts and other marketing collateral.
As part of the competition, Linden Homes also donated £250 to Mount Noddy to help towards caring for other animals currently awaiting a new forever home.
Jo Dixon, marketing manager for Linden Homes (South), commented: “Milo is a beautiful and well natured dog – he was a pleasure to work with and will certainly make our new advertising campaign for Graylingwell Park stand out.
“We’d like to thank everyone from the local area who took the time to enter the competition. Animal lovers are passionate about their pets as they really do make a house a home, and that really came across. With so many beautiful cats and dogs entered we certainly had our work cut out choosing a winner!”
Graylingwell Park is a collection of new and refurbished homes, some of which are available for immediate occupation.
To find out more about the homes visit: lindenhomes.co.uk or to find out more about Mount Noddy visit: rspca.org.uk/local/sussex-chichester-and-district-branch